>Inspiring Your Authentic Week

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Inspiring Your Authentic Week

Innovate Lead Change

Posted: 12 May 2008 09:36 AM CDT

There has been a shift building up over the last years.  And in the last week or two it has really reached a tipping point.

Trivia is out, significance is in

Marginal is out breakthrough is in

Acceptable is no longer enough, delight is the new minimum

Every product, service and interaction must inspire and enable development.

To simply entertain not enough.

We must examine everything we do and ensure that we are living up to the new standards or we will quickly be bypassed and become irrelevant.

Whatever we do we must now lead, innovate and change.

Whatever you truly believe must now become your guide.

Follow you purpose, be guided by your values and do not let the fears and insecurities of others persuade you that you are wrong.

If you are not confident in your authentic voice or your authentic leadership find a teacher or the support that will build your confidence.

We all need to find the courage to lead and the humility to follow at the same time.

Where will you go?

Who will you lead?

How will you lead?

Who will you follow?

The direction you go must be defined by your authenticity. Somewhere deep in your heart you know where you need to go, and now is the time to focus on going there.

You will lead those around you. Titles and roles are not important. Articulate your authentic direction clearly and others will follow.

The how is the most important bit. When I talk about leadership in coaching and workshops, many people associate it with aggression, hierarchy and authoritarianism. This is absolutely NOT what I mean by leadership.

Leadership is about compassion not aggression, it is about teamwork not hierarchy, it is about authority not authoritarianism. For more detail on authentic leadership see my recent free e-book.

Finding your teacher is equally important, at the new level collaboration and support will be essential for us to be capable of delivering to the standards now required.

We all need a teacher with whom we can truly connect so that we can reach our own full potential as rapidly as possible.

As part of this new level approach I am partnering with my great friend and colleague Adrian Gilpin to deliver a stunning new leadership event in September in Morocco.

If you aspire to the new level of leadership in business or the public sector, this event is one of the best possible opportunities to discover your full leadership potential.

If you want to know more about bespoke authentic leadership training or coaching for yourself or your organisation drop me a line.

with love


neil crofts  – coach, consultant, facilitator
Authentic Transformation – join the evolution
UK mobile 07775 658534

Individually we can make a difference, only through collaboration can we change the world

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About Neil Crofts

Writer, coach and consultant on authentic business and authentic leadership. Neil has inspired and motivated hundreds organisations and thousands of individuals to their highest potential. Neil has written three published books and numerous e-books. Neil is a coach, facilitator and consultant helping people and businesses find their authentic purpose and use it to inspire and motivate them to be everything that they can be. Neil has raced cars, been self-employed, run a company and sold it, been employed by large companies, experienced growth and contraction at the heart of the dotcom boom, tried changing companies from the inside and from the outside as European Head of Strategy at internet consultancy/rock band Razorfish. Neil has been independent for over 10 years and delivered his Authentic Leadership message to a diverse range of business audiences including people at BP, Shell, Microsoft, Kraft Foods, MSN, Jamie Oliver, South Gloucestershire Council, National Blood Transfusion Service, KaosPilots Business School, Fashion company By Malene Birger, German technology company Eleven.
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